Saffron Adds Spice to Creed – Major Business Development
Creed Foodservice has signed a deal to market the Saffron Nutrition software from Fretwell-Downing Hospitality (FDH) into the care home sector.
In a deal that will help raise the standards of nutrition in small to medium sized care homes, Creed has signed a deal to license the Saffron nutritional analysis software exclusively for three years. This will enable Creed to offer existing and new customers a specialist tool to help care homes ensure that residents get the highest quality nutrition that they need as part of a healthy balanced diet.
Says Chris Creed, Managing Director Creed Foodservice: “We’ve got a strong track record in working with our care sector customers to develop the menus their residents require, but Saffron enables us to take this a step further. This new software is easy for catering managers and chefs to use to plan and analyse their menus, checking against nutritional guidelines. It feeds into our costing and ordering systems, making it simple, fast and accurate for our customers to use. It’s a ground-breaking move that we are really excited about.”
The deal means that Creed will market the Saffron product exclusively to the care sector and will open up new channels of business for Creed.
Andrew Markwell, Sales Director at Fretwell-Downing Hospitality says: “We are delighted to work with Creed Foodservice to bring Saffron to the care sector. The software is already well established in the education sector where it has helped schools meet the nutrient standards on the meals they serve. We are confident that Saffron, through Creed, will help care home operators make sure their residents get the very best from their meals.”
Colin Buss, catering manager at the Richmond Village Coventry retirement community, says: “We’ve been working with Creed trialling Saffron and can see real benefits to our business. It integrates day to day operations and is easy for our teams to use. Saffron makes sure we provide a meals service that delivers the highest nutritional standards to our residents.”
17th May 2010
DEAL: Andrew Markwell, (left) sales director at Fretwell-Downing Hospitality and Stephen Whiting, finance director at Creed Foodservice
Click on the image above to download the Saffron Solution literature (PDF)
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